Web development & migration

Where website development becomes an art

We rebuild marketing sites, storefronts and applications, and move legacy platforms to modern, AI-driven stacks while preserving every bit of your SEO.

Projects type that we can support

Rebuilds & migrations

001
Move off legacy WordPress or hardcoded sites with content, URLs and rankings intact.

Landing pages

002
Conversion-focused campaign and product pages built to turn visitors into customers.

Animated pages & web experiences

003
Motion-led sites with scroll, transitions and interaction that make the brand feel alive.

What we do

A full web development team, on demand

01

Websites & landing pages

Marketing sites, campaign pages and CMS-driven websites with responsive layouts, interactions and animation.

02

Ecommerce

Storefront builds and redesigns, product and collection pages, app integrations, custom functionality and a sharper shopping experience.

03

Landing pages

Conversion-first campaign and product pages: sharp messaging, fast loads and clear calls to action built to move the metrics that matter.

04

Integrations

Forms, third-party tools, APIs, analytics and the connections between a website and the rest of your business systems.

05

Rebuilds & migrations

Modernize an existing site, move content and functionality to a new platform, and resolve the technical debt holding it back.

06

Ongoing improvements

Maintenance, debugging, performance work, technical SEO and iterative UX improvements after launch.

07

AI integrations

Assessing and scoping AI features for sites, apps and workflows: assistants, document processing and repetitive-task automation.

08

Gen AI builds & AEO

Generative-AI website building and answer-engine optimization so you surface in AI search, not just classic results.

Scattered legacy content resolves into a clean, ordered system, with the paths that carry your rankings preserved across the move.

Rebuilds & migrations

Off legacy WordPress. Onto something that moves.

Moving a WordPress or hardcoded site to an AI-driven or new platform is where rankings usually get lost. We treat SEO preservation as a deliverable, not an afterthought.

Preserve SEO equity

301 redirect mapping, metadata parity and structured data carried over so hard-won rankings survive the move.

Content & functionality

Every page, asset and integration accounted for, with nothing quietly lost between the old stack and the new one.

Modern, AI-driven stack

Land on a fast, maintainable platform with room for assistants, automation and AEO built in from day one.

Platforms

We build where your team can thrive

Webflow, WordPress and Shopify, plus Framer for suitable marketing sites, and custom development when the project's requirements call for it.

Webflow

Visual, CMS-driven marketing sites with fine-grained control over interactions and animation.

WordPress

Flexible content and blog platforms, and a common starting point for our migrations.

Shopify

Storefront builds, redesigns and custom app work for ambitious commerce.

Framer

Fast, expressive marketing sites when a project calls for speed and motion.

Gen AI & AEO

Built to be found by people and by AI

Generative-AI website building lets us ship and iterate faster, while answer-engine optimization structures your content so assistants like ChatGPT, Perplexity and Google's AI answers cite you, not just rank you.

  • Structured data and clean semantics AI can parse
  • Content shaped around real questions and answers
  • AI assistants and automation wired into the site

FAQ

Web development & migration, answered

What does a website migration agency do?

A website migration agency moves your site from one platform or codebase to another. For example, off legacy WordPress or a hardcoded build onto a modern, AI-driven stack. At LILU that includes auditing the current site, mapping URLs and redirects, transferring content and functionality, rebuilding the front end, and protecting your SEO equity so rankings and traffic carry over.

Will migrating my website hurt my Google rankings?

Not when it is done properly. We treat SEO preservation as a core deliverable: comprehensive 301 redirect mapping, metadata and heading parity, structured data, and post-launch monitoring. The goal is a seamless move where users and search engines barely notice the platform changed.

Which platforms do you build on?

We work in Webflow, WordPress and Shopify, plus Framer for suitable marketing sites, and custom development when a project's requirements call for it. We recommend the platform that fits your team and goals rather than defaulting to one.

Can you add AI features to our website or app?

Yes. We assess and scope AI features for websites, applications and business workflows, such as assistants, document processing and repetitive-task automation, and build only what earns its place. We also handle Gen AI website building and AEO (answer-engine optimization) so you surface in AI-powered search.

Do you offer ongoing support after launch?

We do. Many clients keep us on for maintenance, debugging, performance work, technical SEO and iterative UX improvements, so the site keeps getting better instead of drifting after launch.

What other services does LILU provide?

Beyond web development and migrations, LILU is a full branding and creative partner. Branding and identity: naming, logo, visual identity and brand systems built to scale across every touchpoint. Creative and art direction: campaign concepts, art direction and design that give the work a real point of view. UX/UI design: research, flows, prototypes and interface design for sites, apps and products. Strategy and content: positioning, messaging and content shaped for both people and AI answer engines. We can own the full picture, from how a brand looks and sounds to how the site is built, migrated and maintained.

Are you based in NYC?

LILU is a web development and website migration agency based in New York City. We partner with companies locally in NYC and remotely across the US and worldwide.

Our work

Some of projects we've worked on.

Nayya, Brand identity

Nayya

Brand identity

EvolutionIQ, Re-brand

EvolutionIQ

Re-brand

Vira Drones, Brand identity

Vira Drones

Brand identity

Kizen, Creative partner

Kizen

Creative partner

Sunlight, Brand & web

Sunlight

Brand & web

EpiRēna, Brand & packaging

EpiRēna

Brand & packaging

Have a site to build, or a migration to do?

Tell us what you'd like to see. We'll take it from there.